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Legal

Buyer Privacy Policy

Effective Date: 20/10/2026
Last Updated: 20/10/2026

RocketLinks is operated by Shiprocket Merchant App Private Limited ("SRMPL", "we", "us", or "our").

This Privacy Policy explains how personal information may be collected, used, processed, stored and shared when you browse or purchase products through a RocketLinks storefront.

RocketLinks enables independent sellers to create online storefronts and sell products directly to buyers.

1. Information We Collect

When you browse or place an order through RocketLinks, we may collect information such as:

Personal Information

  • Name
  • Mobile number
  • Email address
  • Delivery address
  • Billing address, where applicable
  • Pincode
  • Other contact information provided during checkout

Order Information

  • Products purchased
  • Quantity
  • Order value
  • Order date and time
  • Order status
  • Cancellation and refund information
  • Delivery information
  • Seller information

Payment Information

Payment-related information may be processed through authorised payment service providers.

Depending on the payment method used, we may receive transaction-related information such as:

  • Payment status
  • Transaction reference
  • Payment method
  • Refund status

We do not intend to store complete payment credentials such as full card details where such information is processed directly by authorised payment service providers.

Device and Usage Information

We may automatically collect certain technical information, including:

  • IP address
  • Device information
  • Browser information
  • Operating system
  • Pages or storefronts accessed
  • Date and time of access
  • Cookies and similar technologies

2. How We Use Your Information

Your information may be used to:

  • Process and fulfil orders
  • Process payments
  • Arrange shipping and delivery
  • Provide order tracking
  • Send order confirmations
  • Send shipment and delivery notifications
  • Process cancellations and refunds
  • Facilitate buyer-seller communication
  • Respond to support requests
  • Detect and prevent fraud and misuse
  • Maintain platform security
  • Improve RocketLinks
  • Analyse platform performance
  • Comply with applicable legal and regulatory requirements

3. Buyer-Seller Relationship

When you purchase a product through a RocketLinks storefront, you are purchasing the product from the seller operating that storefront.

The seller is responsible for the product and the buyer relationship.

Information provided by you during checkout may therefore be processed on behalf of the seller for purposes including:

  • Order processing
  • Payment
  • Shipping
  • Delivery
  • Returns and refunds
  • Buyer communications

SRMPL may process such information as necessary to provide RocketLinks services.

4. Sharing of Your Information With Third Parties

To provide RocketLinks and complete transactions, SRMPL may share your personal information with third parties where necessary to provide the requested service, comply with applicable law, or otherwise as permitted by law.

Third-party recipients may include:

Payment Service Providers

Relevant information may be shared to process payments, refunds, transaction verification and payment-related activities.

Shipping and Logistics Service Providers

Your name, address, contact information and order details may be shared where required to arrange pickup, shipping, delivery and tracking.

Communication Service Providers

Relevant information may be shared with service providers that enable transactional communications, including order confirmations, shipping updates and delivery notifications.

Technology and Infrastructure Providers

Information may be processed by providers supporting:

  • Cloud infrastructure
  • Data storage
  • Security
  • Platform operations
  • Authentication
  • Customer support
  • Analytics

Fraud Prevention and Security Providers

Information may be processed to detect, investigate and prevent fraudulent or suspicious activity.

Analytics and Service Improvement Providers

Certain information may be processed for analytics, measurement and service improvement.

Where possible and appropriate, such information may be aggregated or de-identified.

Legal and Regulatory Authorities

We may disclose information where required or permitted by law, regulation, court order or governmental request.

SRMPL does not sell your personal information as a standalone product.

5. Seller Access to Buyer Information

The seller from whom you purchase may receive information necessary to process and fulfil your order.

This may include information such as:

  • Your name
  • Contact information
  • Delivery address
  • Order details
  • Payment or transaction status
  • Delivery information

The seller may use this information to fulfil the order, provide buyer support, handle returns and refunds, and meet its legal obligations.

The seller may have additional privacy practices or policies applicable to information it receives.

6. Cookies and Similar Technologies

RocketLinks may use cookies and similar technologies to:

  • Operate the website
  • Maintain sessions
  • Remember preferences
  • Improve user experience
  • Understand website usage
  • Measure performance
  • Detect security issues
  • Support analytics

You may control cookies through your browser settings. Disabling certain cookies may affect some website functionality.

7. Data Security

SRMPL takes reasonable technical and organisational measures designed to protect personal information against unauthorised access, alteration, disclosure, loss, misuse or destruction.

These measures may include:

  • Access controls
  • Encryption
  • Monitoring and logging
  • Security assessments
  • Vulnerability management
  • Incident response procedures

However, no electronic transmission or storage system can be guaranteed to be completely secure.

8. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Complete transactions
  • Provide RocketLinks services
  • Process payments and refunds
  • Provide customer support
  • Resolve disputes
  • Prevent fraud and misuse
  • Meet legal, regulatory, tax and accounting requirements

Information may be retained for longer where required by applicable law.

When information is no longer required, it may be deleted, anonymised or securely disposed of, subject to applicable legal requirements.

9. Marketing Communications

We may send transactional communications required to complete or manage your order, including:

  • Order confirmations
  • Shipping updates
  • Delivery notifications
  • Refund notifications
  • Other service-related communications

Where permitted by applicable law and where applicable consent has been obtained, we may also send promotional communications.

You may opt out of promotional communications using the unsubscribe mechanism provided in the communication.

Essential transactional communications may continue even if you opt out of marketing communications.

10. Your Rights and Choices

Subject to applicable law, you may have rights relating to your personal information, including the ability to:

  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion where applicable
  • Withdraw consent where processing is based on consent
  • Raise a privacy-related grievance

Requests can be made using the contact details provided below.

Certain information may need to be retained where required by law or necessary for legitimate business, security, dispute-resolution or regulatory purposes.

11. Children's Privacy

RocketLinks is intended for use by individuals who are legally able to purchase products and use the service.

We do not knowingly collect personal information from children in violation of applicable law.

If you believe that a child has provided personal information through RocketLinks, please contact us.

12. Third-Party Websites and Services

RocketLinks storefronts may contain links or integrations to third-party websites, applications or services.

Their privacy practices are governed by their own policies.

SRMPL is not responsible for the privacy practices of third-party websites or services that are not operated by SRMPL.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, data practices or applicable legal requirements.

The updated Privacy Policy will be published on RocketLinks with a revised "Last Updated" date.

Where required by applicable law, appropriate notice or consent will be provided.

14. Privacy and Grievance Contact

For questions, requests or concerns regarding the processing of your personal information through RocketLinks, please contact:

Entity:
Shiprocket Merchant App Private Limited

Privacy / Grievance Contact:
Ashish Sabharwal

Email:
support@rocketlinks.in

Address:
Plot No.416, Udhyog Vihar Phase 3, Gurugram, Gurugram, Gurugram, Haryana, 122002

For product, return, refund or order-specific issues, please contact the seller through the contact information available on the relevant RocketLinks storefront.

15. Governing Law

This Privacy Policy is governed by the laws of India and is subject to applicable data protection, privacy and other applicable laws and regulations.

By using a RocketLinks storefront or providing your personal information during checkout, you acknowledge that your information may be collected, used, processed and shared as described in this Privacy Policy, subject to applicable law and applicable consent requirements.